Amanda spearheads Business Development at MERIT and has over 15 years of experience in all aspects of consultative selling, from existing account management, lead generation to needs analysis, and client service. She is responsible for initial outreach communication while helping to identify new business relationship opportunities across MERIT’s therapeutic areas of expertise. Amanda researches, analyzes, and communicates the technological, demographic, financial, regulatory, and competitive factors that affect the business development strategies of MERIT.